Booking.com

Live Curious

F I L M | S O C I A L

A global campaign, celebrating the real human emotions of travelling – amplified by the power of music.

Booking.com challenged us to create work for them that rose above the travel category and really created an emotional bond between viewers and Booking.com. Taking them from being just a faceless online travel agent, to a brand that understands travellers.

To do this, we created a set of 6 films - shot by Fredrik Bond – zeroing in on six real human moments of travel – packed with emotion. Each one capturing the range of feelings traveling evokes in all of us. From Joy and Freedom to Determination and Wonder, each moment is made possible by one of Booking.com’s product features. From Wheelchair Access to Rental Cars.

We then amplified each of these emotions with a powerful soundtrack, including Dolly Parton’s ‘Here You Come Again’, Barbra Streisand’s ‘Gotta Move’; ‘Betty Davis Eyes’ by Kim Carnes and ‘Only You’ by Yazoo.