Travel Proud
A C T I V A T I O N
A new functionality that filters places, not people.
Research shows that 80% of LGBTQ+ travellers have to consider their safety and wellbeing when choosing a travel destination. We worked with Booking.com to create a more inclusive travel experience for LGBTQ+ travellers.
Introducing:
Travel Proud
The idea? Creating a quick and easy way for people to filter for LGBTQIA+ friendly properties.
Searching for Proud Certified Properties.
Proud Certified
The initiative comes with an extensive business vision to bring all accommodation partners on board. With a training programme that makes sure accommodation partners have insight into the specific challenges LGBTQ+ travelers face with a commitment to combat them.